Intuit just announced it’s acquiring GoCo, a modern HR and benefits platform that’s been helping small and mid-sized businesses since 2015. According to their website, GoCo serves over 15,000 businesses and has more than 400,000 users. This move is set to beef up Intuit’s QuickBooks Payroll and Enterprise Suite offerings, aiming to provide a more comprehensive Human Capital Management (HCM) solution.
Why GoCo?
According to their website – GoCo isn’t just another HR tool. It brings together hiring, onboarding, benefits administration, and workforce management into one platform. Plus, it’s got AI-driven tools that align well with Intuit’s focus on automation and personalized insights.
Integrating GoCo into QuickBooks Payroll means businesses can manage everything from payroll to employee benefits without juggling multiple systems. GoCo’s features will be seamlessly integrated into Intuit Enterprise Suite and QuickBooks Payroll, which is used by businesses to pay 18 million workers annually in the U.S.
What’s Next?
The acquisition is expected to close in Q4 of Intuit’s fiscal year 2025. Once finalized, GoCo’s features will be integrated into Intuit’s existing platforms, providing a more seamless experience for users.
For small and mid-sized businesses, this could mean less time spent on administrative tasks and more time focusing on growth. And for Intuit, it’s another step toward becoming a one-stop shop for business management solutions.
For more details, check out Intuit’s official announcement: Intuit to Acquire HR Platform GoCo


